THIS THING OF OURS.
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Events
Fan Experiences
2025 coming soon
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ABOUT US
Black Star is the leading fan engagement brand driving soccer’s growth in Black American communities at the intersection of soccer, lifestyle, and culture. We provide access to development pathways and cultivate soccer culture through real-world and digital experiences.
Our brand offerings include: content, player experiences, fan events, merchandise, and advocacy initiatives. Black Star engages brand partners to provide unique opportunities for Black communities through purpose-driven activations.
STORIES
Black Star hosted two First Touch Youth Clinic events in LA and Atlanta to bookend Juneteenth.
We joined Tyler Adams and Allstate in hosting a First Touch Youth Clinic at a mini-pitch unveil in Philadelphia.
Kensley Simmons shares her journey at Alabama State, highlighting HBCU pride, soccer's impact, and her team's unique global diversity.
EVENTS
Our on-field programs provide direct-to-community access. From the pitch to the stands, we are literally in the game. Through these events, we authentically engage our Black soccer audiences nationwide.
Free talent ID program for boys and girls ages 13-18 that provides participants with a platform to be scouted and recruited for college, youth club, U.S. Soccer, and professional playing opportunities.
Free to participate clinics for young players (7-12) to ignite a passion for the game with fun, engaging programming that focuses on fundamental skills in an inclusive environment, uniquely rooted in Black culture.
A platform for local athletes to put their most creative moves on display, competing against other teams to be crowned the Community Pickup champion.
FOLLOW US
OUR PARTNERS
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